Georgia Southern Wins CASE Awards
Georgia Southern University’s Office of Marketing and Communications received two Special Merit Awards from the Council for Advancement and Support of Education (CASE) during the organization’s District III conference in Atlanta, Ga. The CASE District III Awards included submissions from universities and colleges from Georgia, Tennessee, Florida, North Carolina, South Carolina, Louisiana, Kentucky, Virginia and Alabama. Georgia Southern was one of 55 award winners out of more than 1,000 submissions.
In the category of Fundraising Publications, Marketing and Communications received a Special Merit Award for Ascension magazine. Ascension is Georgia Southern’s annual research publication, which showcases research and scholarship through the valuable work of faculty, undergraduate and graduate students in many departments and colleges on campus.
The second Special Merit Award was received for a summer school poster in the Design for Print and Digital category. The “I Heart Summer” campaign advertises the convenience of shorter semesters, online offerings and flexible scheduling for students to get ahead.
The Office of Marketing and Communications’ primary role is to help position Georgia Southern as a national comprehensive university and to protect and enhance the university’s image and brand. The office provides news, information and publications for faculty and staff, friends, alumni, prospective students and parents. It also informs the general public by assisting with University-wide publicity and responses to the media and provides consultation and assistance for communications and marketing efforts for special events across the campus. The team compiles and publishes University publications and coordinates the use of the University logo and other graphic standards for print and multimedia.
CASE is a professional association serving educational institutions and the advancement professionals who work on their behalf in alumni relations, communications, development, marketing and allied areas. CASE helps its members build stronger relationships with their alumni and donors, raise funds for campus projects, produce recruitment materials, market their institutions to prospective students, diversify the profession and foster public support of education. CASE District III is the organization’s second-largest district with more than 3,500 members across the southeast. This year’s annual conference included continuing education sessions in fundraising, marketing, communications, advertising and publications as well as the keynote speaker, former Atlanta Braves pitcher John Smoltz.
Georgia Southern University, a Carnegie Doctoral/Research University founded in 1906, offers more than 120 degree programs serving more than 20,500 students. Through eight colleges, the University offers bachelor’s, master’s and doctoral degree programs built on more than a century of academic achievement. Georgia Southern is recognized for its student-centered approach to education. Visit: www.georgiasouthern.edu.