Communications & Public Relations
Establishing Internal, Regional and National Relationships
Communication is a powerful tool and our staff promotes University events and accomplishments through respected and established relationships with editors and reporters of various print and multimedia news outlets on a regional and national basis.
External communication with audiences is available through press releases and publications by visiting GeorgiaSouthern.edu. The University’s Web site continues to play an increasingly important role in promoting the University. Our site provides a link to Georgia Southern’s newsroom, which includes up-to-the-minute breaking news, press releases, an extensive directory of faculty experts by topic, news tips and links to important reference materials such as the University Fact Book and the University’s popular alumni publication, Georgia Southern Magazine.
Internal Communications – Brand Starts on the Inside
Precise, essential information is distributed internally to students, faculty and staff through the University’s unique internal Web site: MyGeorgiaSouthern. This site was designed specifically to be the main source of information for faculty, staff and students while on campus or attending the University. In addition to the Web, the team produces Webcasts and other communications to inform various audiences throughout the year.
In 2011, Georgia Southern introduced Georgia Southern TV, a campus-wide television network. The Office of Marketing & Communications produces content for a custom content channel (Channel 90). In addition, the University launched a network of flat panel digital signs that are located throughout campus. Working with the University’s IT team, the internal communications team manages digital signage policy, process and content for screens throughout campus. The department also is responsible for management of the University’s Campus Calendar which is used to promote on- and off-campus events.
Georgia Southern University’s Office of Marketing & Communications plays an important role on the University’s crisis response team. We manage and update the University’s crisis communications plan and coordinate with the University System of Georgia’s central communications team. In addition, the team, in cooperation with the University’s Department of Public Safety, manages Georgia Southern’s Eagle Alert emergency message system. This unique system delivers emergency messages to faculty, staff and students via e-mail, cell phone, home phone and text message.